Magellan Transit Media
TruckSide Advertising offering BIG, BOLD, IMPACTFUL results for Out of Home (OOH) Advertising since 1995.
About TruckSide Advertising.
Magellan offers targeted, GPS tracked TruckSide media to reach any market in the United States. Magellan can tailor market coverage by county, zip codes or trade areas.
Since trucks are constantly in motion throughout the day, your message circulates to new audiences keeping your message fresher, longer!
Advantages of TruckSide Advertising
Custom GPS Target Capability.
Reach consumers while they are in the market ready to buy and in close proximity to the purchase occasion through targeted GPS tracked trucks
Increase Relevancy & Audience Delivery.
Increase the relevancy and timing of your marketing strategy with an increased return on media investment
Fill Gaps in Your Media Strategy.
Fill the gaps of your traditional outdoor media strategy through additional forms of OOH
Economically Viable.
Increase your Competitive Advantage at a Significantly Lower CPM
How We Help.
Whatever your story, TruckSide Advertising will make it memorable.
Custom Coverage
GPS TruckSide Tracking
Maximum Visibility for Lower Rates
Impactful Results
General, Partial or Specific Market Targeting
Available in Most U.S. Markets
GPS Targeting Example.
Magellan ran a campaign for a client in Chicago with multiple different trucks in the target zone. We impacted their 7 mile radius trading zone.
This shows the GPS specific targeting capabilities based geographic targeting.
Why Out of Home Advertising Works
90%
OF PEOPLE RECALL SEEING AN OOH AD!
74%
OF PEOPLE VISITED A STORE AND MADE A PURCHASE AFTER SEEING AN OOH AD.
25%
OF PEOPLE HAVE SHARED AN OOH AD AIDING IN BRAND AWARENESS.
SOURCE: BORRELL’S SMB BUSINESS PANEL, 2020; NIELSEN, 2019
Let’s Work Together.
We are excited to offer you big, bold and impactful results to aid in your marketing mix! Drop us a line or check out who we’ve worked with!